Let’s
talk about
fulfilling life.
Let’s
talk about
fulfilling life.
About Us
Ameritas offers insurance, financial services and employee benefits, but we deliver so much more. The comfort of a human voice when you need it most, the thrill of your child being able to see clearly for the first time with a new pair of glasses, the joy of living your dream retirement, the excitement of opening the doors to your business, knowing you and your employees are covered.
Ultimately, we deliver the products and services that help you plan well and enjoy life. We call it fulfilling life.
Ameritas develops financial strategies and products for more than 4 million customers. It’s our mission to help you plan your independence and reduce uncertainty in your future. The way we do business ensures we’ll be here when you need us. You can count on us to keep our promises.
Our mutual advantage
As a mutual-based organization, we always put our customers first. Our mutual advantage means we aren’t obligated to Wall Street analysts and stockholders.
We’re free to focus on what’s best for the individuals, families and businesses who rely on our products. Free to focus on long-term stability over short-term results. Free to commit to sustainable growth, to build on the financial strength that allows us to keep our promises for generations to come.
If you’re starting to feel like you could do business with us, remember one thing: The feeling’s mutual.
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Our mutual advantage
As a mutual-based organization, we always put our customers first. Our mutual advantage means we aren’t obligated to Wall Street analysts and stockholders.
We’re free to focus on what’s best for the individuals, families and businesses who rely on our products. Free to focus on long-term stability over short-term results. Free to commit to sustainable growth, to build on the financial strength that allows us to keep our promises for generations to come.
If you’re starting to feel like you could do business with us, remember one thing: The feeling’s mutual.
Customer stories
Our mission inspires us to help others. It expresses the purpose that brings us together to help make positive outcomes a reality for our customers. These real-life stories from our customers are the reason we’re in business. This is our purpose in action.
Watch these videos to hear from our customers. See for yourself the difference a solid financial strategy can make for your life, business and family.
Customer stories
Our mission inspires us to help others. It expresses the purpose that brings us together to help make positive outcomes a reality for our customers. These real-life stories from our customers are the reason we’re in business. This is our purpose in action.
Watch these videos to hear from our customers. See for yourself the difference a solid financial strategy can make for your life, business and family.
Community impact
Learning. Arts and humanities. Well-being. A helping hand in time of need.
Ameritas supports communities because we care about people. As individuals and together as a company, we volunteer and give to organizations large and small. We give because we believe thriving communities are the foundation of a brighter future for generations to come.
dollars
Ameritas and the Ameritas Charitable Foundation contributed about $1.5 million to nonprofit organizations nationwide in 2020.
nonprofit organizations
More than 260 nonprofit organizations benefited from Ameritas charitable giving.
Community impact
Learning. Arts and humanities. Well-being. A helping hand in time of need.
Ameritas supports communities because we care about people. As individuals and together as a company, we volunteer and give to organizations large and small. We give because we believe thriving communities are the foundation of a brighter future for generations to come.
dollars
Ameritas and the Ameritas Charitable Foundation contributed nearly $1.6 million to nonprofit organizations nationwide in 2019.
nonprofit organizations
More than 300 nonprofit organizations benefited from Ameritas charitable giving.
Financial strength
Our heritage as a mutual-based organization means we always put customers first. Our promise is to be there when they need us, and we back that promise with the power of our financial strength. Ameritas prioritizes long-term stability, sustainable growth and responsible stewardship of our resources, demonstrated by the strong financial ratings we earn year after year.
A+
Standard & Poor’s
A+ (Strong) for insurer financial strength. This is the fifth highest of Standard & Poor’s 21 ratings assigned.
A
AM Best
A (Excellent) for insurer financial strength. This is the third highest of AM Best’s 13 ratings assigned.
Financial strength
Our heritage as a mutual-based organization means we always put customers first. Our promise is to be there when they need us, and we back that promise with the power of our financial strength. Ameritas prioritizes long-term stability, sustainable growth and responsible stewardship of our resources, demonstrated by the strong financial ratings we earn year after year.
A+
Standard & Poor’s
A+ (Strong) for insurer financial strength. This is the fifth highest of Standard & Poor’s 21 ratings assigned.
A
A.M. Best Company
A (Excellent) for insurer financial strength. This is the third highest of A.M. Best’s 13 ratings assigned.
Ameritas leadership
“There’s a higher purpose in our mission. We call it fulfilling life. It inspires us to help others. It unites us and creates something bigger than what we could do alone. It guides every decision we make.” – William W. Lester, Ameritas President and CEO
Latest news
There’s a lot going on at Ameritas. New products, active community involvement and company leaders discussing industry trends.
Welcome the newest agencies to Ameritas
Join us in welcoming the newest agencies to contract with Ameritas during the first quarter of 2021. Heater Life, Health & Financial ServicesChristopher Heater, West Virginia Viso Wealth Partners IncDavid LaBricciosa, Pennsylvania Simplify Insurance CompanyTimothy...
Ameritas participates in nation-wide campaign, Help Protect Our Families
The COVID-19 pandemic heightened people’s anxieties around their physical and financial security. According to Life Happens, 67% of Americans agree that the pandemic has been a wake-up call to re-evaluate their long-term financial goals.1 Our industry has an...
Ameritas promotes dental health during the pandemic
#SmileWithAmeritas Current research shows that dental health has declined as a result of the pandemic. More than half of Americans have put off general dental check-ups, according to a study commissioned by the American Association of Endodontists. The study also...